In a somber moment for the business world, Ashwin Dani, a second-generation luminary in the world of paint, passed away on September 28, 2023, at the age of 79. His name may not be immediately familiar to everyone, but his contributions were instrumental in making Asian Paints the largest paint maker in India, boasting a group turnover of an impressive Rs 21,700 crore.
Who is Ashwin Dani ?
Ashwin Suryakant Dani (. 1944 – 28 September 2023) was an Indian billionaire businessman, and the non-executive chairman of Asian Paints Ltd, India’s largest paint company with operations in 16 countries. He was the vice chairman and managing director from December 1998 to March 2009. Ashwin was among the top 50 richest Indians.

The Early Days
Ashwin Dani was born on September 26, 1944, in the bustling city of Mumbai. His journey into the world of paint began with a Bachelor of Science degree in Chemistry from Mumbai University in 1966. Eager to expand his horizons, he set his sights on the United States, where he pursued a Master’s degree in Chemical Engineering at the University of Akron.
The Rise at Asian Paints
Dani’s career commenced as a chemist in Detroit, but it was destined to take a different path. In 1968, he joined the family business, Asian Paints, as a senior executive. Little did anyone know that this would mark the beginning of a remarkable journey.
Over the years, Dani climbed the corporate ladder, holding various pivotal positions within the company, including director of research and development, works director, full-time director, vice-chairman, and managing director. His passion for innovation and research played a significant role in shaping the future of the paint industry.
Innovation and Transformation
Ashwin Dani was not content with the status quo. He was a trailblazer in introducing innovative concepts to the paints sector. One of his notable achievements was pioneering the concept of computer color matching, a technology now widely used in industries such as paints, plastics, printing inks, and textiles.
Furthermore, he left an indelible mark with groundbreaking products like Apcolite Natural Wood Finish, an innovative system for wood surfaces, and the Automotive Refinishing System, a fast-drying alkyd enamel that found widespread adoption in the automobile aftermarket segment.

Customer-Centric Vision
Dani understood that the customer was at the heart of Asian Paints’ success. At the 18th edition of the CNBC-TV18 India Business Leader Awards, he emphasized the importance of customer-centricity, stating that prioritizing customer needs and preferences was essential for the company’s sustained growth and prosperity.
This approach aligns perfectly with the broader philosophy of placing the customer at the center of the company’s strategies, innovations, and service delivery.

Conclusion
Ashwin Dani’s legacy is not just about numbers and corporate success. It’s about a man who revolutionized an industry, brought innovation to the forefront, and understood the true value of customer satisfaction. His passing leaves a void, but his contributions will continue to inspire generations to come.
Awards
- B. Krishnamurthy Award of Excellence’ by The Hyderabad Management Association and Centre for Organisational Development in September, 2017.
- Businessman of the Year’ award in 2015 by Business India magazine
- Colour Society Lifetime achievement award 2012.
- Ernst & Young Entrepreneur of the year award in the ‘Manufacturing’ category in November 2003.
- Cheminor Award’ from the Indian Institute of Materials Management for excellence in Supply Chain in 2002.
- Achiever of the year award – chemical industry’ by the Chemtech foundation in 2003.
- Lifetime Achievement Award’ by Indian Paint Association (IPA) in 2011.
FAQs
- Who was Ashwin Dani? Ashwin Dani was a prominent figure in the paint industry and played a vital role in the growth of Asian Paints.
- What were some of Ashwin Dani’s notable achievements? Dani was known for pioneering computer color matching and creating innovative paint products.
- What was the turnover of Asian Paints under Dani’s leadership? Under Ashwin Dani’s leadership, Asian Paints achieved a group turnover of Rs 21,700 crore.
- How did Ashwin Dani prioritize customer needs? Dani emphasized the importance of customer-centricity, ensuring that the company’s strategies aligned with customer preferences.
- What is Ashwin Dani’s estimated net worth? As of 2023, Ashwin Dani’s net worth is estimated to be approximately $7.1 billion, according to Forbes.
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